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Mobile Marketing with QR Codes

Mobile Marketing with QR Codes

Connect with your prospects and customers with QR codes with market strategies that will engage and move your base to action.

Marketing Magic: Online Gaming

Marketing Magic: Online Gaming

Gaming can be highly effective for brand awareness-building.

After the Crisis.  Damage Control.

After the Crisis. Damage Control.

A crisis is an emergency situation that requires an immediate response.

How to Respond to a Crisis:  What’s the Plan.

How to Respond to a Crisis: What’s the Plan.

Transparency and immediacy are critical to successfully responding to a crisis. It is better to control any event before the crisis gets out of control.

Crowdsourcing has far reaching potential.

Crowdsourcing has far reaching potential.

Crowdsourcing is a type of activity in which an organization proposes via an open call, the voluntary undertaking of a task.

Twitter is Measuring the Politics of Social Media.

Twitter is Measuring the Politics of Social Media.

Twitter’s index measures millions of unmediated tweets written each day about politics around the world.

Smart Social Media Strategy: Ford Motor Company

Smart Social Media Strategy: Ford Motor Company

Engage your base to share their experiences and personalize your content. Listen to what is being said, and then strategize on how to improve your brand.

Clickbait: Sad Day in Hollywood… We Say Goodbye to a Legend

Clickbait: Sad Day in Hollywood… We Say Goodbye to a Legend

The Oxford English Dictionary defines clickbait as: “content whose main purpose is to attract attention and encourage visitors to click on a link to a particular web page.”

White Paper, US Online Advertising Market

White Paper, US Online Advertising Market

How much, how often, where, when and how does your base consume your product or service?

Piercing the Veil of Dark Social

Piercing the Veil of Dark Social

The Dark Social is any sharing done peer to peer on the internet that websites cannot track.