Social bookmarking is a way for liked-minded businesses and individuals to connect and influence each other online. Social bookmarking allows people to store, organize, search and manage multiple web pages, including social media sites. Specifically, social bookmarking provides businesses with the ability to optimize posts on social media by distributing the blog onto multiple social media platforms.
Everything from amazing photos to links of interesting articles can be bookmarked and shared on the world wide web. The bookmarked content is digitally cataloged, increasing the chances of appearing in searches (as the blog post is optimized) thus driving more traffic to the website.
Organic or natural search visitors are more engaged, they spend more time on your site, visit more pages and are more likely to buy or use your products or services.
To learn more about social bookmarking and search engine marketing click here.
Special to Hudson Valley Public Relations from Briann Newman, Corporate Communications Marist College
To learn more about social bookmarking give us a call at 845.202.7087 or visit our website at www.hudsonvalleypublicrelations.com.
SOURCES
Network Solutions. Retrieved on September 19, 2014 from http://www.networksolutions.com/support/social-bookmarking-what-is-it-and-how-can-it-help-promote-my-site/.
Educause (May 2005). Retrieved on September 19, 2014 from https://net.educause.edu/ir/library/pdf/ELI7001.pdf.