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By Andrew Ciccone | Published | No Comments
A picture is worth a thousand words, it is so important that you select the best image for your blogs, splash pages, etc. and those critical micro-blogs on Facebook. That’s what get’s re-tweets, shares and more likes.
Pin-tactics
Boards must be interesting and original. I’m a “foodie”, my boards title is “Food Processor”.
For now, Facebook drives all things social. A strong base on Facebook will find you and re-pin your boards on Pinterest. PREDICT that the visual appeal and ease of use of Pinterest will be integrated into Facebook’s new functionality on their next version.
Why is Pinterest so popular? It’s easy to use, it’s functionality is simple and visual. The new Microsoft Phone has tiles, very similar to the boards on Pinterest. This platform is off to a wildly successful start, and the big difference is that retailers are generating sales. Facebook for the most part has not succeeded in generating eCommerce for their users.
Predict the Facebook will integrate many of the features found on Pinterest.
Pinterest users spend an average of 98 minutes on the platform over (4) four weeks. Facebook users over the same time period spend (7) seven hours.
Images and comments are what Pinterest is all about. Eighty percent (80%)of pins on Pinterest are re-pinned. Only (1.4) percent of tweets are re-tweeted!
Andrew Ciccone is director of Hudson Valley Public Relations. His firm specializes in content marketing. He holds a BS in Marketing from Syracuse University and a MA in Corporate Communications from Baruch College.
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