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Social Media’s Impact on the 2016 Presidential Election

Social Media’s Impact on the 2016 Presidential Election

The 2016 presidential election is known to many as the social media election.

The Subconscious Effectiveness of Negative Campaigning

The Subconscious Effectiveness of Negative Campaigning

We ask ourselves– Why can’t there be fair play? Why does a politician have to degrade another? So, if viewers dislike being shown these ads, then why do politicians put them out? The answer is simple: because it works.