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Clickbait: Sad Day in Hollywood… We Say Goodbye to a Legend

Clickbait: Sad Day in Hollywood… We Say Goodbye to a Legend

The Oxford English Dictionary defines clickbait as: “content whose main purpose is to attract attention and encourage visitors to click on a link to a particular web page.”

White Paper: Print Marketing in a Digital World

White Paper: Print Marketing in a Digital World

Hudson Valley Public Relations (HVPR) a leading content marketing agency, researched the importance of print marketing in a society that relies heavily on digital marketing. Digital is the dominant marketing practice due to speed, accessibility and cost. HVPR explains why print should not be forgotten but instead integrated into the marketing mix along with digital.

Media Alert: HVPR releases ‘Print Marketing in a Digital World’ White Paper

Media Alert: HVPR releases ‘Print Marketing in a Digital World’ White Paper

Hudson Valley Public Relations (HVPR) a leading content marketing agency, today announced the release of their latest White Paper: Print Marketing in a Digital World. HVPR researched the importance of print marketing in a society that relies heavily on digital marketing.

A Unified Brand Message: The Art of Storytelling

A Unified Brand Message: The Art of Storytelling

The Power of Storytelling: To establish a coherent brand voice, your company must create a coherent brand message. Storytelling can be the key to this seemingly difficult task.

Smart, Social Media Engagement Tactics

Smart, Social Media Engagement Tactics

Social Media Engagement Tactics: Sharing content, whether it’s your own original work or work you appreciate from others, is a great way to engage people.

Social Media Engagement: Easy 1. 2. 3.

Social Media Engagement: Easy 1. 2. 3.

RIGHT PERSON > RIGHT MESSAGE > RIGHT TIME > RIGHT CHANNEL

Brand Voice: What does your brand sound like?

Brand Voice: What does your brand sound like?

Everything that is said and done defines the brand voice.